Tag: BBC Sport
Sports Data Content Outperforms Breaking News in Audience Engagement
Sports data content has emerged as a surprising champion in audience engagement, outperforming even breaking news according to a recent study by sports analytics...
UK Sports Journalism: National vs Local Coverage Revealed
A new study has revealed stark differences in how national and local UK media outlets cover sports, highlighting a divide in focus and resources....
Media Coverage Fuels Women’s Football Growth in 2023
In 2023, women's football in the UK experienced unprecedented growth, driven significantly by increased media coverage. The BBC reported a 120% rise in viewership...