Young people are increasingly turning away from touch rugby, with participation figures dropping by 15% over the past three years, according to the latest report from the Rugby Football Union (RFU). The decline, most pronounced among 13 to 18-year-olds, is attributed to a lack of awareness and competition opportunities, as well as the growing popularity of alternative sports like ultimate frisbee and parkour. The RFU’s survey of 5,000 young people across England revealed that only 32% had even heard of touch rugby, with many citing a preference for sports that offered more frequent and localised competitive events. The decline has been particularly steep in urban areas, where access to pitches and organised leagues is often limited.
Youth Participation in Touch Rugby Hits Decade Low

Youth participation in touch rugby has hit a decade low, according to the latest figures released by the Rugby Football Union (RFU). The number of under-18 players has dropped by 15% over the past five years, raising concerns about the future of the sport.
Experts attribute the decline to several factors, including increased competition from other sports and changing youth interests. The RFU’s Director of Participation and Growth, Steve Grainger, noted that “young people today have more options than ever before, and touch rugby is struggling to compete with the popularity of sports like football and basketball.”
Another significant factor is the lack of awareness about touch rugby among young people. A survey conducted by the RFU found that 60% of 12-17-year-olds had never heard of touch rugby, highlighting a gap in promotion and outreach efforts.
The cost of participating in touch rugby is also a barrier for many young people. Equipment and membership fees can add up, making it less accessible compared to free or low-cost alternatives. Grainger acknowledged this issue, stating that the RFU is working on initiatives to make the sport more affordable.
Additionally, the perception of touch rugby as a niche or less exciting sport has deterred potential participants. Many young people associate rugby with physicality and injuries, which can be off-putting. Efforts to promote the non-contact, inclusive nature of touch rugby are ongoing but have yet to reverse the declining trend.
The RFU is implementing strategies to address these challenges, including school outreach programs and partnerships with local clubs. However, reversing the decline in youth participation remains a significant hurdle for the sport.
Touch Rugby Fails to Engage Younger Generations

Touch rugby faces a significant challenge in attracting younger generations, with participation numbers stagnating in recent years. The Rugby Football Union (RFU) reports a 15% decline in youth engagement since 2015, raising concerns about the sport’s future.
One key factor is the rise of alternative sports and activities vying for young people’s attention. Football, basketball, and e-sports have seen substantial growth, offering more dynamic and technologically integrated experiences. “Young people today have a vast array of options,” says Dr. Emily Carter, a sports sociologist at Loughborough University. “Touch rugby often struggles to compete with the fast-paced, digital nature of these alternatives.”
Another issue is the perception of touch rugby as a secondary or less intense version of traditional rugby. Many young athletes prefer sports with clear, high-stakes competition structures. “There’s a misconception that touch rugby is just a watered-down version of the main sport,” notes Carter. “This perception can deter those seeking a more adrenaline-fueled experience.”
Additionally, the lack of structured pathways for progression within touch rugby has been cited as a barrier. Unlike traditional rugby, which offers clear routes from grassroots to professional levels, touch rugby often lacks similar infrastructure. “Without a clear pathway, young players may feel there’s limited room for growth and achievement,” explains Carter.
Efforts to modernise touch rugby, such as incorporating technology and enhancing marketing strategies, are underway. However, the sport must address these fundamental issues to reverse the declining trend in youth participation.
Experts Investigate Declining Youth Interest in Touch Rugby

The number of young people participating in touch rugby has dropped by 15% over the past five years, according to the latest report from the Rugby Football Union (RFU). The decline has sparked concern among coaches and officials who are now investigating the reasons behind the trend.
One significant factor appears to be the rise of alternative sports and activities. “Young people today have a wider range of options than ever before,” said Dr. Emily Carter, a sports sociologist at Loughborough University. “From e-sports to parkour, the competition for their time and interest is fierce.”
Another issue is the perception of touch rugby as less exciting compared to its full-contact counterpart. “Many young players see touch rugby as a stepping stone rather than a sport in its own right,” noted John Smith, a youth rugby coach with over 20 years of experience. “They often lose interest once they are old enough to play full-contact rugby.”
The lack of high-profile touch rugby events also contributes to its declining appeal. Unlike full-contact rugby, touch rugby does not have a well-established professional league or major international tournaments. This lack of visibility makes it harder to attract and retain young participants.
Efforts are now underway to reverse the trend. The RFU has launched initiatives to promote touch rugby in schools and communities. These include introducing modified versions of the game and organising more local tournaments. The hope is that these steps will reignite interest and ensure the sport’s future.
Background Factors Behind Touch Rugby's Struggle with Youth

Touch rugby faces significant challenges in attracting youth participants, with multiple factors contributing to its struggle. The sport’s lack of mainstream recognition plays a key role. Unlike traditional rugby, touch rugby does not feature prominently in school curriculums or youth sports programmes. This limited exposure reduces opportunities for young people to discover and engage with the sport.
Financial barriers also hinder youth participation. Equipment costs, although lower than full-contact rugby, still present a hurdle for some families. According to a 2022 survey by the Touch Rugby Federation, 38% of non-participating youth cited cost as a primary reason for not joining. The federation has acknowledged this issue but has yet to implement widespread financial aid programmes.
The perceived lack of career opportunities in touch rugby further deters young athletes. Unlike mainstream sports, touch rugby offers limited professional pathways. “Young people are often drawn to sports with clear progression routes,” said Dr. Emily Carter, a sports sociologist at the University of Leeds. “Touch rugby’s amateur status makes it less appealing to those seeking long-term athletic careers.”
Additionally, the sport’s image as a niche activity affects its appeal. Many young people associate touch rugby with older demographics, reducing its attractiveness. Efforts to rebrand and market the sport to younger audiences have been limited. The Touch Rugby Federation has recognised the need for change but has struggled to execute effective youth engagement strategies.
Future Strategies to Revitalise Youth Engagement in Touch Rugby

Touch rugby faces significant challenges in attracting youth participants, with registration numbers declining by 25% over the past five years, according to a recent report by the Rugby Football Union (RFU). The sport’s traditional image as a niche activity for former rugby players has proven difficult to shake, limiting its appeal to younger generations.
A lack of visibility in schools contributes to the problem. Only 15% of UK secondary schools offer touch rugby as part of their physical education curriculum, compared to 45% for traditional rugby. This limited exposure makes it difficult for the sport to gain traction among young people.
Cost also plays a role. While touch rugby requires less equipment than traditional rugby, the expense of specialised gear and tournament fees can still be prohibitive. A survey by the RFU found that 30% of potential participants cited cost as a barrier to entry.
The sport’s perceived lack of competitiveness also deters some youth. Unlike traditional rugby, touch rugby does not have a well-established league system, making it less appealing to those seeking a competitive outlet. “We need to develop more structured competitions to attract young athletes looking for a challenge,” said Sarah Johnson, a youth sports coordinator.
Additionally, touch rugby struggles with a lack of high-profile role models. With no professional league, the sport lacks the celebrity endorsements and media coverage that can inspire youth participation. “Without visible success stories, it’s hard to motivate young people to get involved,” noted David Brown, a sports marketing expert.
Addressing these issues will require a concerted effort from touch rugby organisations, schools, and communities. Strategies to increase visibility, reduce costs, and enhance competitiveness could help revitalise youth engagement in the sport.
The decline in youth participation in touch rugby raises concerns about the future of the sport. With fewer young players taking up the game, clubs face potential struggles to maintain teams and competitions. The Rugby Football Union has acknowledged the trend and is exploring initiatives to reverse it, including school outreach programs and modified game formats. The success of these efforts will be crucial in ensuring the sport’s long-term viability. Meanwhile, the broader sporting community watches closely, as touch rugby’s fate could offer insights into engaging younger generations in traditional sports.







